The Heineken Rugby Show launches on You Tube

1st October 2013

HEINEKEN, sponsor of Europe’s premier club competition and the 2015 Rugby World Cup, is extending its backing for the Heineken Cup this season through the launch of a new ‘bite-size’ rugby show on YouTube.

Hosted by former England and Harlequins’ captain Will Carling, The Heineken® Rugby Show offers a knowledgeable and entertaining insight into this season’s Heineken Cup matches. Carling teams up in the series of 3 minute shows with Six Nation legends and panellists Matt Dawson and Scott Quinnell, as the trio combine analysis of latest team performances with professional insights and eye-raising banter from the dressing room!

The first three episodes in the series are filmed at Twickenham’s world-famous rugby pub, The Cabbage Patch in front of a live audience who are joined by online fans as they quiz the former players about their experiences and views of recent Heineken Cup action.

Over the course of the season The Heineken® Rugby Show will welcome new faces to the show which will be filmed at different Heineken-supplied outlets with  Heineken® Facebook fans being offered a chance to join the pub audience and watch the show live over a complimentary cold Heineken® .

To watch the opening episodes of The Heineken® Rugby Show go to www.youtube.com/heineken