HEINEKEN UK wins UK Government award for outstanding commitment to sustainability
13 November 2020
HEINEKEN UK’s revolutionary new cardboard topper, which eliminates the need for plastic rings on multipack cans, has been awarded a prestigious sustainability award by the Department for International Trade (DIT). Green Grip is 100% recyclable and made from sustainably sourced cardboard – and available in store now on Heineken, Foster’s and Kronenbourg 1664.
The DIT is the UK government department responsible for helping businesses export and grow into global markets, as well as supporting overseas companies that are looking to locate and expand in the UK. Now in its 10th year, the annual DIT Investment Awards celebrate companies that have made a significant investment into the UK. HEINEKEN UK’s Corporate Affairs Director, James Crampton accepted the award at the virtual Investment Award Dinner this week and said:
“We’re delighted and very proud to be the recipient of this award. It’s the result of a great team effort across our brewing and commercial operations. It was made even more impressive by the fact that we were able to install this new line at Manchester on time during the pandemic, using virtual reality technology to assist us while maintaining social distancing. “We’re now rolling out similar packaging lines in our Tadcaster and Hereford with the aim to eliminate plastic entirely from our secondary packaging across our beer and cider portfolio by the end of 2021.”