Press Releases

  1. Old Mout Campaign Highlights 'Kiwi Taste For Adventure'

    HEINEKEN, the UK’s leading cider and beer business, is urging cider drinkers to ‘Get the Kiwi taste for adventure’ in a £3 million launch campaign for Old Mout, New Zealand’s No 1 packaged cider brand.

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  2. Glasgow 2014 welcomes HEINEKEN as the Official Games Beer & Cider Provider

    Glasgow 2014 has today (April 29) appointed HEINEKEN as its Official Beer & Cider Provider for the Commonwealth Games.

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  3. Bulmers Shows its Colours in 'Live Colourful' Summer Campaign

    BULMERS, GB's No 1 Modern Cider from HEINEKEN, is showing the colour of its money - and its product range- in a new multi-million pound marketing campaign embracing TV, press, digital and outdoor running from April through to September.

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  4. North East Pub Operator Takes Third Site with Star Pubs & Bars

    North Eastern leased pub operator JM Pubs Ltd, owned by Andrew McKenzie, has taken its third site with Star Pubs & Bars, the Londonderry Arms at Long Newton.

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  5. John Smith's Tadcaster Brewery Toasts Mick's 50 Year Career

    Long-serving John Smith’s brewery engineer Mick Hallaways has called time on a career spanning 50 years at the Tadcaster site. Mick joined the brewery at the age of 15 in April 1964 on a starting wage of £6 per week. On his 16th birthday, he became an apprentice engineer with the company, completing his apprenticeship in 1971- the same year he married his wife Ann.

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  6. Strongbow Backs New Citrus Edge With Press & Outdoor Campaign

    HEINEKEN, the UK’s leading cider and beer business, is backing newly- launched lemon and lime premium cider Strongbow Citrus Edge with a £5m campaign.

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  7. John Smith's Backs North and South in Yorkshire County Racecourse Double

    John Smith’s, the UK’s number one ale brand, is extending its long-running support for racing in its Yorkshire homeland through major new sponsorship agreements with the county’s Doncaster and York racecourses announced today.

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  8. John Smith's Adds St Leger to It's Racing Crown

    Doncaster racecourse is toasting an exciting new racing partnership with John Smith’s, the UK’s No 1 ale and leading racing sponsor. As the newly installed Official Beer of the Town Moor track, John Smith’s will sponsor the opening day of the 2014 St Leger Festival and the John Smith’s Extra Smooth May Hill Fillies Handicap along with selected races through the season – beginning with the John Smith’s Extra Smooth Maiden Stakes on March 30 at the course’s popular William Hill Lincoln meeting. The new agreement includes prominent branding at all of the track’s top C4 televised race days including the Racing Post Trophy and the November Handicap.

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  9. World's Longest Running Flat Racing Sponsorship to Get Longer!

    York Racecourse and HEINEKEN, the UK’s leading cider and beer company, have announced that the John Smith’s Cup - the longest running flat race sponsorship in the world - is to be renewed for another two years taking their association through the showpiece race to its 56th running in 2015.

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  10. Beech Tree Re-Opens Following Major Refurbishment

    The Beech Tree on the Amersham Road re-opened this week following a four week closure and a major £190K investment to transform the 'summer' pub into a pub for all seasons, offering good food and great teas and coffees throughout the day.

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