Press Releases

  1. Kronenbourg 1664 Launches Connoissuer Glass

    HEINEKEN, the UK’s leading beer and cider business, is launching an exclusive glassware promotion in leading convenience stores for its biggest-selling premium lager brand Kronenbourg 1664. Rolling out this month, Co-op, Budgens and SPAR shoppers will be able to claim a limited edition 330ml Kronenbourg 1664 glass created by French fashion designer Christian Lacroix, when they purchase any Kronenbourg 1664 promotional pack.

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  2. Newcastle Brown Unveils Latest Seasonal Limited Edition Brews

    Newcastle Brown Ale, the UK’s biggest-selling premium packaged ale, is intensifying its efforts to drive growth in the category through the launch of two new Limited Edition brews that will capitalise on the growing consumer interest and demand for specialist bottled ales.

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  3. The Tiger Makes Its Presence Known In London

    Tiger Beer is continuing its promotional activity with a targeted advertising burst at impactful sites across London, enabling the premium lager to reach key consumers in upbeat drinking locations and grow its paw print in the capital.

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  4. Useyourlocal.com Urges Pub Goers To Declare Puboclock!

    With the need to get more people into pubs stronger than ever, useyourlocal.com, the UK’s leading website for pubs, has launched a timely initiative to drive customer footfall by encouraging friends to gather at their local to share some Puboclock time.

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  5. Symond's Founder's Reserve Calls For The Good Times To Be Reserved

    HEINEKEN is tapping into the growing interest in the accessible heritage cider category this autumn with the launch of new trade press advertising, coupled with heavyweight PR support and a major sampling campaign for its premium craft cider Symonds Founder’s Reserve.

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  6. James Bond On A Secret Mission In Global Heineken® Campaign

    Amsterdam, 20 September 2012 - Heineken®, the world’s leading premium beer brand, today launched a thrilling new TV and digital campaign, in anticipation of the release of the 23rd James Bond adventure, SKYFALL™, which sees Daniel Craig bring his explosive portrayal of James Bond to a Heineken ad for the very first time. Challenging consumers to defy his enemies and ‘Crack the Case’, viewers will be taken on an epic train journey alongside stunning Bond newcomer Bérénice Marlohe.

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  7. New Kronenbourg 1664 Campaign Places French Accent On Supreme Taste

    HEINEKEN, the UK’s leading beer and cider business, is launching new creative work for its biggest-selling premium lager brand Kronenbourg 1664 on September 17 through a national outdoor and press campaign that extols the virtue of superior taste.

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  8. Silence Proves Golden At Foster's Edinburgh Comedy Awards

    Silent clown Doctor Brown – aka American comedian Philip Burgers – scooped the coveted Best Comedy Show title and £10,000 top prize at the Foster’s Edinburgh Comedy Awards for his show Befrdfgth, in a year when all three prizes went to non-British performers.

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  9. Aisling Strikes Comedy Gold At Gilded Balloon

    Irish actress and comedy writer Aisling Bea beat stiff competition from eight of Britain and Ireland’s strongest new talents to be crowned winner of Edinburgh Fringe Festival’s leading stand-up comedy competition, ‘Foster’s So You Think You’re Funny?’

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  10. Bulmers Unveils Campaign To Celebrate Its 125 Year History

    Bulmers, the UK’s number one modern cider brand, will be backed in September by a national outdoor and press and digital campaign which celebrates the brand’s long and colourful 125 year history.

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