Press Releases

  1. BOLD NEW LOOK FOR BULMERS

    Bulmers has introduced a brand new look and bottle shape, which will hit the shelves this August.

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  2. TRUE BREW FOR NEW PM’S HOMETOWN PUBS

    The new Prime Minister’s Maidenhead constituents will be able to toast their MP’s rise to the top, with a specially named beer, in honour of Mrs May.

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  3. Strongbow launches new ‘Let’s Own It’ campaign

    Strongbow - the UK’s number one cider brand – has launched a multi-million pound campaign, as part of its exclusive sponsorship of Team GB ahead of Rio 2016.

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  4. AMSTEL TO LAUNCH FIRST EVER TV CAMPAIGN

    Amstel will unveil a new TV advert showcasing its Amsterdam provenance. Developed in the UK, the ad marks the first time the premium lager brand has advertised on television, reflecting significant investment focus from HEINEKEN.

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  5. HEINEKEN announces global partnership with Formula One Management

    HEINEKEN and Formula One Management (FOM) have reached an agreement for Heineken® to become a Global Partner of Formula 1® (F1®). This significant partnership will start this year at the newly renamed FORMULA 1 GRAN PREMIO HEINEKEN D’ITALIA 2016, in Monza, and run for a multi-year term.

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  6. HEINEKEN LAUNCHES QUIRKY NEW CAMPAIGN FOR OLD MOUT

    Old Mout cider is launching a new multi-million pound campaign, in order to further establish the brand’s unique character and increase consumer awareness and interest in the brand.

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  7. HEINEKEN’S SMARTDISPENSE WINS ENVIRONMENT PRODUCT INNOVATION AWARD

    HEINEKEN’s revolutionary beer and cider dispense system, SmartDispense, has scooped a top environmental award.

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  8. Kronenbourg 1664 Scores with Cantona on pack for the first time ever

    Kronenbourg’s ‘taste suprême’ star and football legend Eric Cantona, will appear on packs for the first time, as part of Kronenbourg 1664’s wider ‘Alsace-tians’ campaign which launched earlier this month.

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  9. Strongbow Cloudy Apple partners with Radio X

    Radio X’s Johnny Vaughan will host five live shows across five cities

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  10. Cantona Kicks-off New Kronenbourg 1664 Campaign

    HEINEKEN, the UK’s leading cider, beer and pub business, is demonstrating the supreme taste credentials of its premium lager brand Kronenbourg 1664 with a new integrated campaign starring Eric Cantona, following his memorable turn in last year’s #LeBigSwim campaign.

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