We may share your personal data with the parties set out below:
a) Internal third parties – other companies in the Heineken group based within the EEA and the UK (but not for any marketing purposes without your consent);
b)External third parties which include:
*communications platform providers (i.e. vendors we use to send and manage email and SMS communications, including SalesForce and Airship);
*marketing and advertising companies and media agencies for marketing and research purposes, and to provide promotion services, data on-boarding services, research and marketing strategy services;
* third party providers of Social Media Platforms and other advertising channels (including Meta, Pinterest, Snapchat, Amazon and Quantcast);
* prize fulfilment agencies;
* data clean room providers who provide data matching services (InfoSum);
* IT and system administration service providers (including data storage providers and data management platform providers);
* service providers such as solicitors and accountants;
* regulators, local authorities and government bodies, including the Police and HMRC, to comply with any legal or regulatory requirements or formal/informal investigations;
*courts, parties to litigation and professional advisers where we reasonably deem it necessary in connection with the establishment, exercise or defence of legal claims; and
* a purchaser or parties interested in purchasing any part of our business (and professional advisors supporting on the transaction).
We require all third parties to respect the security of your personal data and to treat it in accordance with the law. Where the third parties act as processors on our behalf, we only permit them to process your personal data for specified purposes and in line with our instructions.